DROP THE LOOK
EPISODE 3 : HOW TO GET THE 90’S
COUTURE SMOKEY LOOK
A NEW SERIES OF SOCIAL MEDIA–INSPIRED LOOKS CREATED
BY TOM PECHEUX GET SET TO GO VIRAL
To celebrate this ever-evolving nature of beauty and the endless creative possibilities makeup
brings, YSL Beauté launches a new video campaign that sees Global Beauty Director Tom
Pecheux reimagine social media’s most influential trends through a couture lens that can only
be YSL. Each episode launches a new makeup look.
It’s time to reveal a hyper-nude interpretation of the iconic Nude Couture Look with
Loli Bahia. As heritage flirts with modernity, and expertise creates unforgettable
human connections, seize the chance to flawlessly break every beauty rule with an
edgy new interpretation of an essential beauty classic. Discover the bold makeup
expertise of Tom Pecheux for exclusive beauty tips and an iconic tutorial that
reinterprets one of the most daring of beauty styles. The time has come to unlock
the exclusive artistry of YSL Beauty’s couture nude look.
S T E P 1
S T E P 2
S T E P 3
TRY ON THE
SMOKEY
LOOK VIRTUALLY